Voice Assistants vs. Human Agents: What Do Customers Really Prefer?

Voice Assistants vs. Human Agents: What Do Customers Really Prefer?

AI
April 26, 2026•1 min read

The debate between AI voice assistants and human agents is reshaping how businesses handle phone calls, support tickets, and customer questions. This article breaks it all down — no jargon, no fluff — so you can make the smartest decision for your business.

Rick Samara is the founder of e Internet Marketing Services (EIMS), a digital marketing agency based in White Plains, Maryland. With decades of experience helping local businesses dominate their markets, Rick specializes in AI-powered marketing tools, local SEO, and customer engagement strategies that generate real revenue. He is the author of AI for Beginners Demystified. Learn more about Rick.

If you own a business, you’ve probably heard the buzz: AI voice assistants are taking over customer service. But is that actually true? And more importantly, do your customers want that?

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AI voice assistants vs human agents
Guest blogger or article writer for existing clients. I have over 30 years of experience in research and using primary and secondary sources to write long-form content. Other established skills include local search marketing, content marketing, Google Business Profile management, and search engine optimization. These skills are applied to helping local businesses grow their business!

Rick Samara

Guest blogger or article writer for existing clients. I have over 30 years of experience in research and using primary and secondary sources to write long-form content. Other established skills include local search marketing, content marketing, Google Business Profile management, and search engine optimization. These skills are applied to helping local businesses grow their business!

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